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Immediate Coverage

Our team uses the top available technology to get quotes to you quickly. 

Our A-Rated carriers have the best rates available in the state to ensure you're covered at a fair cost.

Once we collect payment, you'll receive all your documents via email to ensure coverage after passing your underwriting. 

We Make Purchasing Insurance As Easy As 1-2-3.

Justin Powell is a Licensed Financial Professional and Insurance Broker at Alue Life, a financial services company that provides life insurance and retirement planning solutions.

He plays a pivotal role in building sustainable wealth by crafting strategies that drive financial growth to individuals, families, and businesses. With more than two years of experience in the field, he has empowered countless people to plan for their future with confidence, peace of mind, and the assurance that their loved ones will be cared for.

For Justin, his work has a higher purpose: to ensure that no one suffers the same financial burden he faced when he lost his mother. His experience has inspired him to prioritize the needs of his clients over his commission, ensuring they receive the care and support they deserve. Moved by his mother's selflessness and nurturing spirit, Justin created Alue Life, a name with a special meaning close to his heart. His mother's name was spelled backwards, a testament to the unconditional love that had shaped him into who he is today. He understands that much of the information related to wealth-building can be overwhelming and confusing, and he breaks down these barriersby simplifying complex concepts to help clients take control of their financial future.

Before launching Alue Life in 2023, Justin was a Musician and Photographer, bringing life to creative vision and capturingtimeless memories. He takes immense pride in his attention to detail and ability to connect with people earning him the title of the “Top Agent” in his region in the volume of sales, new clients, and submitted applications. Setting a standard for success, Justin took home eight coveted trophies for his outstanding performance as a Financial Professional in 2021. He was also named the Rookie of the Year for Nebraska and Iowa with WoodmenLife, earning two awards for the highest volume of issues and most new members in the same year.

At the core of Justin's work is an unyielding love for what he does and the people he serves. Looking to the future, Justin is committed to educating even more people, particularly those in underserved communities. His vision is to transform their livesby demonstrating that financial protection and security are feasible and attainable for everyone.

Justin Powell was born and raised in Omaha, NE. He graduated from Benson High School in 1996. He holds life and health insurance and annuities licenses in multiple U.S. states. In his free time, Justin indulges in his artistic pursuits, creating music, capturing stunning moments through his lens, and diving into books with the aspiration of publishing his own within a year. Above all, he cherishes spending quality time with his loved ones and finding solace in their company.

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Why Choose Us

There are many reasons why clients choose us. Here are a few. 

Get Insured In 3 Easy Steps

Complete the Quote request form above.

A team member will contact you shortly to confirm details and go over discounts.

A final price will be given to you and you can complete your insurance purchase. 

Our Agency

Research shows that 51% of customers who search for Life & Health insurance save up to 30% on their annual premium.

Specializing In Health & Life Insurance. 

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Phone -  (402) 541-2153

What Our Clients Are Saying.

We Work For You Not The Insurance Companies.

Discounts, premiums and quotes are subject to change based on driver eligibility and other factors. 

ALUE LIFE.

Licensed In Nebraska, Iowa, Tennessee, Georgia, Minnesota & Kentucky